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Gift bags and
boxes have several purposes for
retailers and other businesses. Of course, they protect and carry merchandise,
but they also convey an image of quality and provide customers with ready-to-go
gift packaging.
There are many different varieties of
gift bags and
boxes. Standard
gift bags are
colorful paper
bags
with paper twist handles. These can be made with various kinds of papers and
varnishes, including attractive
high-gloss. Other gift bags may be rope-handled
Eurototes, or versatile plastic shoppers.
Gift boxes are usually
constructed of recycled paperboard, with thickness and finish indicative of
quality. Various types of miniature containers are described as
gift boxes, from tiny
jewelry boxes to large
apparel boxes, with the
standard being square, colorful, one- or
two-piece boxes.
Gift bags and boxes provide great branding and advertising opportunities for
businesses. They can be color coordinated as part of a store or promotion’s
overall packaging program, or printed with a company name or logo, creating an
eye-catching and lasting advertising platform. And make sure to dress up
gift bags and
boxes with colorful
tissue paper or
crinkle
paper for added appeal!
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